CfP for the Special Interest Track "Social Media in Commerce and Business" at the 26th Bled eConference
Call for Papers
__________________________________________________________________
26th Bled eConference, Bled, Slovenia
June 9-13, 2013
eInnovations:
Challenges and Impacts for Individuals, Organizations and Society
General Call for Papers:
http://bledconference.org/2013/CfP
Special Interest Track
"Social Media in Commerce and Business":
http://bledconference.org//2013/CfP-SMC
__________________________________________________________________
Although the terms Social Media as well as Web 2.0 comprise rather recent developments they have a huge impact on commerce and business as well as society already.
In this special interest track Social Media are conceptualized in a broad umbrella kind of way comprising all technologies, platforms and tools as well as concepts and solutions focusing on the social aspect of electronic media.
In commerce Social Media are changing communication and transaction patterns as well as relationships between sellers and buyers: Buyers – businesses as well as consumer – are harnessing new means of communication to communicate with sellers but among their respective communities as well. Sellers experience new options to market and sell their products and services. New market platforms and online communities are emerging offering new opportunities but threatening existing communication and transaction patterns as well as relationships at the same time.
Furthermore, within and between business organizations Social Media alter the way of communication, cooperation, and collaboration. As such, Social Media have an impact on business processes as well as organizational structures.
The purpose of this special interest track is to present and to discuss latest developments and experiences in the field of Social Media within the area of commerce and business.
Possible topics to be addressed include but are not limited to:
- Social media business models
- Social Media eCommerce and eBusiness applications
- Development, application, and utilization of Social Media in different fields and industries
- Social media and CRM /social CRM
- Industrial marketing linkages with social media
- Customer experience management (CEM) with social media
- Social media metrics
- Social Media and Mobile Computing
- Social Media and Gamification
- Social virtual worlds
- Enterprise 2.0
- Success factors, pitfalls, and barriers for adoption.
__________________________________________________________________
Important Dates
Submission deadline: February 11, 2013
Acceptance notification: March 25, 2013
Deadline for final camera-ready paper: April 22, 2013
Conference date: June 9-13, 2013
__________________________________________________________________
Special Interest Track Co-Chairs:
Jari Salo
Oulu Business School, Finland
jari.salo@oulu.fi
Hans-Dieter Zimmermann
FHS St. Gallen, Switzerland
hansdieter.zimmermann@fhsg.ch
__________________________________________________________________
For the latest information please check
... our website: http://www.bledconference.org
... our Twitter account: https://twitter.com/BledConference
... our Facebook Page: https://www.facebook.com/BledConference
If you have any questions please don't hesitate to contact us!
We hope you will enjoy the conference with us in June 2013!